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6 February 2018 8:30am — 6 February 2018 8:30am


naked HUB New Street

CPRFHK Learning Series Event: What Metrics Really Matter?


It’s time to put measurement at the core of your campaigns       

Think measurement is boring? Think again!  Join us to discuss how measurement can earn PR a seat at the top-table.

In this session you will gain career-changing knowledge about how PR can measure itself in a post-AVE world and learn how to embed measurement into your campaigns using the latest approaches, including AMEC’s Evaluation Framework. Break away from bad measurement techniques and become data smart.

Keso Kendall
Head of LEWIS Hong Kong

Advanced Reservations Required, email:  [email protected]

Date & Time TUESDAY, 6 FEB 2018
8:30am to 10:30am
Tickets Members              HK$ 300
Non-members    HK$ 450
Student                 HK$50
Venue naked [email protected] Street
5-13 New Street
Sai Ying Pun

with special thanks to our Venue Partner naked Hub.