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Date

6 February 2018 8:30am — 6 February 2018 8:30am

Location

naked HUB New Street


CPRFHK Learning Series Event: What Metrics Really Matter?

 

It’s time to put measurement at the core of your campaigns       

Think measurement is boring? Think again!  Join us to discuss how measurement can earn PR a seat at the top-table.

In this session you will gain career-changing knowledge about how PR can measure itself in a post-AVE world and learn how to embed measurement into your campaigns using the latest approaches, including AMEC’s Evaluation Framework. Break away from bad measurement techniques and become data smart.

Speaker:
Keso Kendall
Head of LEWIS Hong Kong

Advanced Reservations Required, email:  [email protected]

Date & Time TUESDAY, 6 FEB 2018
8:30am to 10:30am
Tickets Members              HK$ 300
Non-members    HK$ 450
Student                 HK$50
Venue naked [email protected] Street
5-13 New Street
Sai Ying Pun

with special thanks to our Venue Partner naked Hub.